A fast paced hit list of some wonderfully great and wonderfully horrible brand experiences in the growing world of social media. The book shows over and over again the impact of hiring the right or wrong people to manage your brand. Scott Stratten (if you haven't seen him speak in person, what are you waiting for?!) has a wonderful, humourous, approach to brand management, taught through the lens of social platforms like Twitter and Facebook.
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25% complete! Shawn has read 3 of 12 books.
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Shawn rated The Elements of Content Strategy: 5 stars
The Elements of Content Strategy by Erin Kissane
Content strategy is the web’s hottest new thing. But where did it come from? Why does it matter? And what …
Shawn reviewed The book of business awesome by Scott Stratten
Review of 'The book of business awesome' on 'Goodreads'
4 stars
A fast paced hit list of some wonderfully great and wonderfully horrible brand experiences in the growing world of social media. The book shows over and over again the impact of hiring the right or wrong people to manage your brand. Scott Stratten (if you haven't seen him speak in person, what are you waiting for?!) has a wonderful, humourous, approach to brand management, taught through the lens of social platforms like Twitter and Facebook.
Shawn rated Sex, Drugs, and Cocoa Puffs: 4 stars
Sex, Drugs, and Cocoa Puffs by Chuck Klosterman
"Countless writers and artists have spoken for a generation, but no one has done it quite like Chuck Klosterman. With …
Shawn rated In the Plex: 4 stars
In the Plex by Steven Levy
Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind …
Shawn rated Deception Point: 3 stars
Dan Brown, Dan Brown: Deception Point (2009, Penguin Random House)
Deception Point by Dan Brown, Dan Brown
When a new NASA satellite spots evidence of an astonishingly rare object buried deep in the Arctic ice, the floundering …
Driven by Robert Herjavec, John Lawrence Reynolds
Robert Herjavec has lived the classic "rags to riches" story. He has gone from having only $20 in his pocket …
Shawn rated Patriot Hearts: 5 stars
Shawn rated The Girl Who Kicked the Hornet's Nest (Millenium, #3): 3 stars
The Girl Who Kicked the Hornet's Nest (Millenium, #3) by Stieg Larsson
The Girl Who Kicked the Hornets' Nest (original title in Swedish: Luftslottet som sprängdes, lit. 'The castle in the air …
Shawn rated The accidental billionaires: 4 stars
The accidental billionaires by Ben Mezrich
"The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended …
![Suzanne Collins: The Hunger Games Movie-Tie in-Edition [Paperback] [Nov 10, 2014] SUZANNE COLLINS (Paperback, 2014, Scholastic India)](https://pub-1146fd6c5b9443ce8a2adde617e7847d.r2.dev/images/covers/1d3a8e5f-6f1c-4ac5-87df-503990ca0cca.jpeg)
The Hunger Games Movie-Tie in-Edition [Paperback] [Nov 10, 2014] SUZANNE COLLINS by Suzanne Collins
COULD YOU SURVIVE ON YOUR OWN, IN THE WILD, WITH EVERYONE OUT TO MAKE SURE YOU DON'T LIVE TO SEE …
Shawn rated The Girl with the Dragon Tattoo: 4 stars
The Girl with the Dragon Tattoo by Stieg Larsson (Millenium, #1)
Journalist Mikael Blomkvist and hacker Lisbeth Salander investigate the disappearance of Harriet Vanger which took place forty years ago.
Shawn rated The Lean Startup: 5 stars
The Lean Startup by Eric Ries
"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because …
Shawn rated To cut a long story short: 4 stars
To cut a long story short by Jeffrey Archer
Fourteen all new short stories.