Paperback, 112 pages
English language
Published Nov. 7, 2010 by Lars Muller Publishers.
The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice — from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to young designers that in its clarity both in terms of subject matter and visually is entirely committed to Vignelli’s modern design.
-From the Publisher's Website
The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice — from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to young designers that in its clarity both in terms of subject matter and visually is entirely committed to Vignelli’s modern design.
-From the Publisher's Website
A very strict designer. I love the passion for detail in this book. There’s this chapter where he praises the ISO paper formats and rants on and on about the ugliness of American paper sizes. If you like rules, this is for you. If you like to break the rules, this is for you as well. You have to know the rules to be able to break them.
