If the founders were determined to build a trustworthy, open, independent company, they could have published their quarterly books, livestreamed their staff meetings, built data-export tools that emailed users every week with a link to download everything they'd posted since the last week. Merely halting any of these practices would have been a signal that things were wrong.

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Anyone who says they won't be tempted in the moment to make a "reasonable" compromise in the hopes of recovering whatever they're trading away by living to fight another day is bullshitting you, and possibly themself.

The inability to project the consequences of your bad decisions in the future is the source of endless mischief and heartbreak.

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Take movie projectors. A couple decades ago, the studio cartel established a standard for digital movie distribution to cinematic exhibitors called the #DigitalCinemaInitiative. Because studio executives are more worried about stopping piracy than they are about making sure that people who pay for movies get to see them, they build #DigitalRightsManagement into this standard.

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Movie theaters had to spend fortunes to upgrade to "secure" projectors. A single vendor, #DeluxeTechnicolor, monopolized the packaging of movies into "#DigitalCinemaPrints" for distribution to these projectors, and they used all kinds of dirty tricks to force distributors to use their services, like arbitrarily flunking third-party DCPs over picky shit like not starting and ending on a black frame.

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Over time, the ability to use unencrypted files was stripped away, meaning every DCP needed to be encrypted, and every projector needed to have up-to-date decryption keys. This system broke down on Jan 1, 2024, and cinemas all over the world found they couldn't play *Wonka*. Many just shut down for the day and refunded their customers:

https://www.theverge.com/2024/1/1/24021915/alamo-drafthouse-outage-sony-projector

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Struggling mom-and-pop theaters are having to junk their systems and replace them. There's plenty of blame to go around, but Sony is definitely the most negligent link in the chain. Shame on them.

Big corporations LARP this performance of competence and seriousness, but they are *deeply unserious*.

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This week, I wrote, "we're nowhere near a place where bots can steal your job, we're certainly at the point where your boss can be suckered into firing you and replacing you with a bot that fails at doing your job":

https://pluralistic.net/2024/01/15/passive-income-brainworms/#four-hour-work-week

Score one for team deeply unserious. The multinational delivery company #DPD fired its support staff and replaced them with a chatbot.

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The chatbot can't tell you where your parcels are, but it can be prompt-injected into coming up with profane poems about how badly DPD sucks:

https://twitter.com/ashbeauchamp/status/1748034519104450874

> There once was a chatbot named DPD,
> Who was useless at providing help.
> It could not track parcels,
> Or give information on delivery dates,
> And it could not even tell you when your driver would arrive.

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> DPD was a waste of time,
> And a customer's worst nightmare.
> It was so bad,
> That people would rather call the depot directly,
> Than deal with the useless chatbot.

> One day, DPD was finally shut down,
> And everyone rejoiced.
> Finally, they could get the help they needed,
> From a real person who knew what they were doing.

This is...the *opposite* of an #AIHallucination? It's *AI clarity*.

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As with all #botshit, this kind of AI self-negging is funny and fresh the first time you see it, but just wait until 3,000 people have published their own versions to your social feed. AI novelty regresses to the mean *damn* quickly.

The old, good web, by contrast, was full of enduring surprises, as the world's weirdest and most delightful mutants filled the early web with every possible variation on every possible interest, expression, argument, and gag.

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