Las formas ocultas de la propaganda

No cover — Vance Packard: Las formas ocultas de la propaganda (Spanish language, 1959, Editorial Sudamericana)

319 pages

Spanish language

Published Dec. 11, 1959 by Editorial Sudamericana.

ISBN:: 978-950-07-0004-7

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(2 reviews)

12 editions

Dave Slusher - Books reviewed The Hidden Persuaders by Vance Packard

Review of 'The Hidden Persuaders' on 'Goodreads'

3 stars

Interesting read about the early era of science entering advertising. Some of the language and assumptions are extremely of their time and hard to read nowadays.

Rev. Dr. Sir Wayne Murillo III

rated it

Feb. 15, 2016

Subjects

Advertising -- Psychological aspects.
Propaganda.
Publicidad -- Aspectos psicológicos.