Radical Uncertainty

Decision-Making Beyond the Numbers

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Mervyn King, John Kay: Radical Uncertainty (2020, Little, Brown Book Group Limited)

544 pages

English language

Published Nov. 8, 2020 by Little, Brown Book Group Limited.

ISBN:
978-1-4087-1259-7
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Well-argued but not particularly deep

A typical nonfiction bestseller hopeful: Well-narrated, full of vivid examples, reasonably well structured and argued – but its core arguments could be boiled down to a few pages, and most of its assumptions and evidence would need to be scrutinised in order to reliably assess them.

The authors' central recommendation is:

[T]he mark of the first-rate decision-maker confronted by radical uncertainty is to organise action around a reference narrative while still being open to both the possibility that this narrative is false and that alternative narratives might be relevant.

Subjects

  • Economics, psychological aspects
  • Consumer behavior
  • Decision making